I grew up in Tenafly New Jersey. After graduating, I studied Economics and Computer Science at McGill University, then spent three months backpacking solo across South America.
My first full time job was as a software developer at the Federal Reserve Bank of New York but I quickly realized coding for the government wasn't for me. I then joined AppNexus and saw hyper growth first hand. After this "startup MBA," I left to found a startup Rockerbox.
As CEO of Rockerbox, I spent over a decade building it into a leading marketing measurement platform, culminating in its acquisition by DoubleVerify in 2025. The company was bootstrapped, raised only $1M in outside capital, and delivered a ~23x return, making it one of the most capital-efficient SaaS exits in NYC history.
I'm an American, a Jew, and a Zionist. I'm married to an amazing wife and am the father of two children. I'm an entrepreneur, startup advisor and investor, adventure-seeker, lifelong fan of the San Antonio Spurs and Seinfeld, and a lover of reading, alliteration, and Israeli cottage cheese.